Tony Winders
CEO at The Winders Group
Website Address: http://thewindersgroup.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Tony Winders from The Winders Group. To learn more, check out https://www.thewindersgroup.com
What is your company Elevator pitch when talking about your company?
The Winders Group is a full-service agency and global marketing collective that delivers reliable strategy, high-quality content and performance-driven campaigns for B2B technology companies. TWG assembles and manages on-demand teams of specialized marketing talent to fulfill a wide range of strategic and tactical functions that drive awareness, leads and sales.
What is the biggest change in marketing that you see coming in the next 2 years?
More predictive optimization and automation.
What is one tip that you would give when it comes to digital marketing?
Test and learn.
What is the main pain point that you solve for your customers?
We simplify our clients’ messages and create quality content tailored to their prospective customers’ needs. We promote that content to make sure it is seen by the audience and generates qualified leads into their sales organizations.
